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Recommendations Actions & Impact Tracking

Learn how to navigate the Recommendations board, take the right action, and track impact.

Written by Ben Brunken

Once Opus generates Recommendations from your connected Signals, they land on the Recommendations board. This is where you can review what needs attention, take action, and track what's already in progress.

Table of contents:


Recommendations board

By default, Recommendations opens as a board with three columns, so you can see everything at a glance and track it from new to resolved. Each Recommendation moves through these statuses as you work it:

Status

What it means

Inbox

Newly generated, waiting for your decision.

Measuring impact

You've accepted the Recommendation and assigned training; Opus is tracking whether feedback improves.

Done

You've marked the work complete.

Dismissed

You've decided not to act on this one. You can move it back to your inbox at any time.

💡Marking a Recommendation as done tells the system the issue is handled. While a Recommendation is pending review or in measuring impact, new analysis runs won’t re-suggest the same issue.


Inside a Recommendation

Select a Recommendation to see the full picture before you decide where to act. Depending on its status, you'll see:

  • Issue description: A summary of the pattern Opus detected and where it's showing up.

  • Sample reviews: The verbatim guest feedback behind the Recommendation.

  • The suggested action: Tailored next steps you can take directly from the dashboard.

  • Impact Tracking: A chart showing whether feedback is improving, available once you've assigned training. See the impact tracking section belowfor details.

The sidebar shows the Recommendation's Source, Brand (if applicable), and the affected Locations.


Taking action

Every Recommendation suggests one of three actions, depending on what's already in your training library — and nothing goes out until you approve.

Assign training

  • Use this when you already have the right content in your library.

  • In the Recommendation detail page, edit the audience segment first if needed. Then click Assign training and confirm the action. Opus pre-fills the audience with the team members at the affected locations and roles. The Recommendation then moves to Measuring impact, and Opus starts tracking results.

Update existing content

  • Use this when training exists, but could be clearer or more complete.

  • Opus suggests what to change in your training. Fine-tune the suggestion with AI, then apply it — Opus updates a draft of the linked content for you to review before you publish.

Create training

  • Use this when there's a gap in your Library.

  • Opus creates a draft course outline for you, automatically linked back to the Recommendation.

Dismiss, done, and undo

  • Dismiss recommendation: Remove a Recommendation you don't plan to act on. It moves to Dismissed.

  • Move to inbox: Bring a dismissed Recommendation back for review.

  • Mark as done: Close out a Recommendation once you're satisfied the work is complete.

  • Undo completion: Move a Done Recommendation back to Measuring impact.

❓ Not sure which Recommendations to act on first? Recommendation Best Practices covers how to prioritize your queue.


Impact Tracking

Impact Tracking helps you see if the action you took on a Recommendation is making a difference. This is currently available for the Guest Feedback Signal (LINK).

Once you take action on a Recommendation, Opus watches new guest reviews from the affected locations and tracks whether mentions of that issue are dropping — so you know what's working and what needs a follow-up.

Inside the Recommendation you'll see two metrics:

  • Issue rate: The share of reviews at the affected locations that mention this issue.

  • Issues per week: How many times the issue is mentioned each week.

Opus needs about two full weeks of feedback after you assign training before it can identify a trend. Until then, you'll see a Measuring impact note letting you know it's still collecting data. After that, Opus reports one of:

Verdict

What it means

Guest feedback is improving

Mentions of the issue have dropped meaningfully since training was assigned.

Not improving yet

Mentions have gone up. The issue may need further action — see Taking Action on Recommendations to assign more training or a follow-up.

No clear shift yet

No meaningful change either way so far.

The chart shows weekly mentions of the issue, with a Training assigned marker, so you can see the before-and-after at a glance.

💡 Impact Tracking only starts after you assign training, and it's based on feedback from the affected locations — the more feedback those locations receive, the faster Opus can spot a trend


FAQ

How often does Opus generate new Recommendations?

An integration between Opus and your guest feedback platform syncs your reviews daily, and Opus runs a fresh analysis once a week (early Monday morning). Uploading a CSV also imports that feedback right away and includes it in the next analysis.

Does Recommendations take brands into account?

Yes. Recommendations are generated at the location level, and every Recommendation is associated with the brand assigned to that location. The brand is displayed on the board and within each Recommendation, making it easy to identify which brand it belongs to.

Can I upload reviews from multiple brands at once?

Yes. Both guest feedback integrations and manual CSV uploads support reviews from multiple brands. Recommendations are automatically associated with the correct brand based on the review's location.

What happens if I don't take action on a Recommendation?

Nothing happens automatically. A Recommendation stays in your Inbox until you review it. You can act on it, dismiss it, or leave it for later.

How do I know if actions on my Recommendations are working?

Take action from a Recommendation, and Opus begins Impact Tracking automatically. Open the Recommendation's detail view to see the trend since training was assigned.

How long does it take before Opus shows a trend?

About two full weeks of feedback after you assign training. Until then, you'll see a Measuring impact note letting you know Opus is still collecting data.

What does "Not improving yet" mean, and what should I do?

Mentions of the issue have gone up since training was assigned. Head to Taking Action on Recommendations to assign additional training or a follow-up action to the affected locations.

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